Tag Archives: Luxury Vehicles

BMW Takes U.S. Luxury Sales Crown for 2020

The 2020 BMW X3 xDrive30e offers performance and style in a very attractive wrapper. The company took the top sales spot for luxury automakers in the U.S.

Depending on how you count, BMW appears to have to emerged as the best-selling luxury brand in the United States, pushing past archrival Mercedes-Benz, which fell two spots to third place.

In the fourth quarter of 2020, BMW brand sales totaled 98,750 vehicles, only a 2% decrease from the 100,797 vehicles sold in the fourth quarter of 2019, for the full year 2020, BMW brand sales dropped 17.5% on total sales of 278,732 compared to the 338,003 vehicles sold in 2019.

Lexus sold a total of 275,041 passenger cars and utility vehicles moved into second place, nosing out Mercedes-Benz. For the full year, Lexus sales dropped 8.3% in 2020.

(BMW ‘significantly increasing” electric vehicle production.)

Mercedes-Benz USA reported sales of 78,078 vehicles during the fourth quarter. On a full-year basis, MBUSA recorded sales of 274,916 Mercedes-Benz passenger vehicles as fell behind BMW. In addition, MBUSA also sold 50,999 Mercedes-Benz vans, which include some luxury vehicles and commercial vehicles, bringing MBUSA’s total sales to 325,915 units, a decrease of 8.9% versus 2019.

Lexus rode its utility-vehicle sales to a second-place finish in the luxury segment for 2020, passing Mercedes-Benz.

“There is no doubt that 2020 was a challenging year for automotive sales, but we have found that these challenges were due more to the circumstances, rather than consumer demand,” said Bernhard Kuhnt, president and CEO, BMW of North America.

“We owe our dealers and regional teams a lot of credit for their flexibility and dedication while adapting to the situation. With their support we felt very confident throughout the second half of the year as consumer deliveries grew quickly — even exceeding own expectations.”

Despite the challenges posed by the ongoing global pandemic, BMW brand sales in the U.S. improved significantly in the second half of the year – including several outstanding months – as the sales network reopened, production restarted, and inventory levels improved.

The last four months of the year were particularly strong, owing much to increased production at Plant Spartanburg, which helped meet customer demand for top-selling models such as the BMW X3, X5 and X7 Sports Activity Vehicles.

(Mercedes launching six all-electric models by 2022 — with two to be built in U.S.)

BMW and Mercedes have been trading the top position for the past several years, but Mercedes’ drop to third position. However, the brand expects to be back on top in short order with an influx of product.

Mercedes may have slipped two spots in 2020, but it’s counting on a wave of new products to put it back on top in the U.S. in 2021.

Dimitris Psillakis, president and CEO of MBUSA said, “We are excited to introduce nine new models in the months ahead, including the all-new S-Class and the EQS electric, and continue to leverage the natural market gravitation of SUVs.”

In addition, sales of Mercedes-AMG high-performance models increased 29.1% to 11,128 units, which pushed the sub-brand to its best-year ever as sales increased 1.5% to 34,079 vehicles.

Audi, the third of the popular German luxury brands, reported its sales dropped 4.8% in the fourth quarter and its sales for the full year declined 17% to 186,620.

Volvo Car USA reported 14,244 cars sold in December, up 15.2% compared with 2019 and its seventh consecutive month of year-over-year growth. The company finished 2020 up 1.8% from last year with a total of 110,129 cars sold. The monthly result continued a strong upward trend, which saw the brand up 40% in December 2019 over 2018.

“Given the challenges our industry faced this year, I am humbled by what our employees and retail partners were able to achieve together,” said Anders Gustafsson, senior vice president, Volvo Car Americas and president and CEO, Volvo Car USA.

(End of year auto sales pick up due to pickups.)

Sales by Cadillac, General Motors’ top brand, saw its sales drop 17.1% in 2020 to 129,495. GM executives are hoping the new Escalade will boost Cadillac’s fortunes in 2021. Meanwhile, Lincoln, Ford Motor Co.’s luxury brand, reported a 6.1% decline in sales to 105,410 units. Much like it’s Detroit-based competitor, it’s counting on its recently rounded out line-up of utes to grow sales in 2021.

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Jaguar J-Pace Could Pose Challenge to Tesla Model X

The I-Pace was Jaguar’s first all-electric model. The J-Pace is expected to be bigger – and may also offer hybrid and plug-in powertrain options.

With the launch of the I-Pace, Jaguar became one of the first automakers to deliver an all-electric model in luxury car territory. Now, the British brand is readying its second battery-electric vehicle, the even larger J-Pace.

Expected to arrive later in the 2021 model year, the Jaguar J-Pace will be go up against other premium midsize SUVs, such as the BMW X5, Mercedes-Benz GLE and, in particular, the Tesla Model X.

The automaker hasn’t said much about its plans for the J-Pace, just confirming that additional battery-electric vehicles are in the works. But set to be its second entry into the BEV market, it will be both larger than the current Jaguar I-Pace and longer range, thanks to a battery pack expected to store about 100 kilowatt-hours.

(Jaguar keeps celebrating E-type’s 60th anniversary with unique F-Type.)

That’s in line with the longest-range version of the Model X which can deliver an EPA-rated 348 miles per charge. But whether Jaguar’s electric driveline can match its rival’s efficiency remains to be seen. Currently, Jaguar gets an EPA rating of just 234 miles out of a 90 kWh pack with the smaller I-Pace.

The coming J-Pace will be comparable to the Tesla Model X, although the Model X has a longer range, but changes by Jaguar could change that.

The J-Pace, however, could manage a bit more as it will be using an all-new platform that also will underpin other Jaguar Land Rover battery-electric vehicles. That will include the next-generation Jaguar XJ, along with a future version of the Range Rover. JLR has confirmed the all-electric sedan but only hinted at full electrification plans for the Land Rover side of the company.

It has, nonetheless, made it clear that its future will involve electric drivetrain technology pretty much across the board. But that will include hybrid technology – and plug-ins, in particular – as well as all-electric vehicles.

Significantly, the new platform set to underpin the XJ and J-Pace has been designed to accommodate both full battery-electric drivelines as well as hybrid and traditional gas-powered systems. Some speculation centers around a possible debut of JLR’s new inline-six-cylinder engine with the launch of the J-Pace. Most likely, however, it would be used as part of a plug-in hybrid system with a smaller battery pack than the all-electric version of the J-Pace.

Whatever the final options Jaguar offers, it takes a distinctly different approach from the direction Jaguar took with the I-Pace, its first BEV. That model is offered only with a battery drive system.

(Jaguar offering new, but old electric vehicle: E-type Zero.)

Adopting a flexible architecture has its advantages: it allows a manufacturer to mix and match powertrains, depending upon market demand, without having to develop separate platforms.

The new J-Pace will likely share its platform and dimensions with the Range Rover Sport, but get a very different look.

But there are numerous compromises to such a design. All-electric architectures tend to resemble oversized skateboards, optimized to have motors, batteries and other key components mounted below the load floor. Among other things, they tend to have lower centers of gravity and good front-to-rear weight distribution. But that changes when you need space up front for a possible gas engine.

The Jaguar I-Pace, in particular, took advantage of its electric-only design by recapturing some of the space normally required for an internal combustion engine, repurposing it for passengers and cargo.

Nonetheless, the J-Pace is expected to pick up many of the distinctive design cues of the I-Pace, albeit with a somewhat longer nose.

It will offer more interior space and more high-line features, according to various sources. There will be an emphasis on technology, including a version of the Duo Pro touchscreen infotainment now offered on the most recent JLR entries. That system uses twin SIM-based communications systems to enhance its speed. One is used for such things as downloading mapping and traffic info, while also being able to handle smartphone-style over-the-air updates for the vehicle’s software.

(2021 Jaguar E-Pace gets “thorough freshening.”)

While Jaguar is expected to continue using internal combustion technology, how long it will do so is unclear. It may follow a path similar to that of Volvo which expects to continue relying on plug-in and BEV systems, at least through the end of the decade. But the British brand has begun signaling that it could go entirely electric beyond 2030. Considering that’s the year that Great Britain now plans to ban sales of new vehicles using internal combustion engines, that would clearly make sense.

Audi Touts Trio of Powerful Hybrids for 2021

Audi’s Q5 TFSI e is one of a trio new hybrids coming for 2021. It goes from 0 to 60 mph in 5 seconds.

The shift to electrified vehicles is definitely on, but it doesn’t mean you’re getting some (silently) snarling beast that explodes off the line leaving that guy next to you at the light in a pile of dust — unless it’s one of Audi’s new offerings.

Audi’s looking to make sure it retains its reputation as a premium brand by ensuring its new plug-in hybrids come with plenty of pop, as is the case with the 2021 Q5, A7 and A8 TFSI e hybrids. The new models bring “torque-rich, powerful plug-in performance and all-electric driving to Audi customers,” the brand claims.

These new hybrids not only provide plenty of power, but they’re also eligible for federal tax incentives exceeding $6,700, in some cases. They also push Audi toward its goal of electrifying at least 30% of its U.S. lineup by 2025.

(New Audi RS 6 Avant carries on tradition of high-performance wagons.)

The new A7 TFSI e can travel up to 24 miles in all-electric mode. It gets 68 MPGe.

Updated on the outside for 2021, the Q5 TFSI e starts with a 2.0-liter TFSI engine paired with an electric motor, resulting in 362 horsepower and 369 pound-feet of torque. The ute sprints from 0 to 60 mph in just 5 seconds, which is on par with the Audi SQ5. It’ll also travel up to 19 miles in all-electric mode and gets an estimated 50 MPGe.

Because it’s a PHEV, some states allow it to use HOV lanes, no matter how many folks are in the ute. Between the performance and the special road access, drivers may get to their final destination sooner. They may also arrive with a smile on their face and more money in their pocket as it’s eligible for as much as $6,712 in federal tax incentives, Audi officials note.

The A7 sedan is powered by the same 2.0-liter set up and is eligible for similar tax incentives. Both the Q5 and A7 PHEV models use the 7-speed S tronic transmission that takes advantage of Audi’s renowned quattro all-wheel drive technology.

(Audi launches new e-tron Sportback EV coupe for the U.S. market.)

The sedan does 0 to 60 mph in a slightly slower 5.7 seconds, but it also travels farther in all-electric mode, 24 miles, and boasts a better fuel economy rating at 68 MPGe, which is the best of the trio. All three models use a 14.1 kWh battery pack that sits under the rear cargo area.

The Audi A8 TFSI e races from 0 to 60 mph in just 4.9 seconds and can travel 18 miles in electric-only mode.

They’re equipped with an integrated heat pump that uses battery heat to efficiently warm the cabin. Their onboard 7.7 kW charger allows them to replenish battery power from empty to 100% in just 2.4 hours when using a 240-volt outlet.

Separating itself a bit from the pack is the A8, powered by 6-cylinder engine in concert with an electric motor that jointly put out 443 hp and 516 lb-ft of torque. It boasts the best 0-to-60 time at 4.9 seconds, but the worst electric-only range at 18 miles. It gets an estimated 53 MPGe, according to Audi.

(Audi reveals the second-gen A3, coming to the U.S. in 2021.)

Naturally the three models come with a slew of advanced driver assistance tech and convenience features. Pricing for the Q5 TFSI e starts at $51,900 and reaches $61,700. The A7 starts at $74,900 and jumps to $80,250. The A8 is $95,900 and none of those include the destination charge of $1,045 for the sedans and $1095 for the Q5.

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Genesis Unveils Teaser Look at new GV70 SUV

Just a day after saying the brand would doublets offerings, Genesis revealed its second SUV, the GV70.

Less than a day after Genesis officials in the U.S. talked about plans to double the company’s product portfolio, including adding to SUVs, the company offered an early look at the smaller of the two SUVs: the GV70.

Heavily camouflaged in the photos from the luxury brand, the new midsized ute will be the company’s second, following the GV80, which is expected to arrive in the U.S. later this year. Officials noted that the GV70 will do its on-road testing in South Korea for a month starting today.

“We are thrilled to share this early sneak preview of our second SUV, the Genesis GV70,” said Genesis official. “It telegraphs an exciting new design and reinforces the core brand values that run through our line-up. We look forward to sharing full details on GV70 with everyone in the near future.”

(Genesis set to double line-up in next 12 months.)

The GV70 will be tested on public roads for the next month — in South Korea.

The generate some excitement among potential buyers, the company is allowing people to learn more about vehicle’s G-Matrix camouflage pattern by scanning a QR code. The only problem is that the code is embedded in the car’s camo pattern so unless you happen to be in South Korea sometime during the next month, internet updates will be the way to go.

While specific details are presently hidden by the bespoke G-Matrix camouflage pattern, the continued evolution of Genesis’ signature “Athletic Elegance” design language is noticeable, the company noted.

G-Matrix is inspired by the diffused reflection of light from precision cut diamonds and is a core part of the Genesis brand identity. Drivers can look forward to the creative application of the pattern on the GV70 in different ways, emphasizing the details that are emblematic of the Genesis brand.

(Genesis offers closer look at GV80 — its first SUV.)

Mark Del Rosso, Genesis’ U.S. CEO, said during a Monday media webinar, the brand will have six models in the U.S. in the coming year, including the two aforementioned Genesis SUVs, as well as its first all-electric model – which is also going to be a crossover, two company officials told TheDetroitBureau.com on background.

The grille and head lamp of the new GV70 are obscured by G-Matrix camouflage.

Barely five years old, the Genesis brand has faced plenty of challenges, especially after announcing that it would ask dealers to set up separate showrooms and no longer sell its products alongside more mainstream Hyundai models.

With all the new product coming, said Del Rosso, dealers will be asked to invest even more in the brand, adding “They realize they’re going to have to invest to develop the brand even further.”

(Next-generation Genesis G80 makes its digital debut.)

For the moment, Genesis has to get by with just three sedans, a challenge in an SUV-crazed U.S. market. Even so, and despite the sharp downturn in sedan sales, Genesis has fared well, gaining market share with models such as the flagship G90 and the near-luxury G70, a compact sports sedan that was named North American Car of the Year.

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Detroit Auto Show Organizers Moving NAIAS Again: Fall 2021

A rendering of the 2021 North American International Auto Show reveals a new feature: a chance for visitors to test drive new vehicles. It will now be a fall show.

The North American International Auto Show for 2021 is moving from its projected June date to now late September in what organizers are calling a “reimagined indoor and outdoor show.”

Public days for the show will now be Sept. 28 – Oct. 9, 2021 with the media preview and other events actually kicking off Sept. 24. Organizers say the NAIAS will be a “fall show going forward.”

The annual event was previously held in early January, but due to competition with other auto shows and the Consumer Electronics Show held just prior, organizers elected to move the event to mid-June to give themselves some breathing room while coinciding with a slew of other auto-related events in the Detroit area during that time like the Detroit Grand Prix and the Woodward Dream Cruise.

(“Whichever way is necessary,” the Detroit Auto Show will be back in 2021, organizers say.)

There were some who were unhappy with those new show dates, although grumbling was kept to a minimum. However, the auto show schedule has been thrown into chaos due to the COVID-19 pandemic and shows have been shifting to new dates or cancelling altogether as everyone tries to made due the best they can.

“We have talked with many of our partners, particularly the OEMs, and they are fully on board and excited about the date change,” NAIAS Executive Director Rod Alberts said in a statement.

That uncertainty apparently provided some time for reflection — and change. NAIAS officials say the show “is teed up to be a global powerhouse of current product and next-generation mobility combined with immersive brand activations and product engagement for both the international media and the public.”

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